When we take the wife to the movies, we like to “Stick it to the man” by sneaking in a pack of Twizzlers and some bottled water in her bag. We feel positively wicked! If you need that kind of rush, take a hint from the folks pushing The Beer Belly.com, a portable bladder that straps to a man’s chest and looks, under his shirt, just like what its name implies: a homegrown beer belly. (With special thanks for the tip-off to regular reader Maria P.) But the beauty is, the wearer fills it beforehand with up to 80 ounces of his favorite chilled beverage. Said liquid can then be accessed either by a special tube or by refilling your cup, and the ushers are none the wiser. It’s all explained at The Beer Belly.com, and we especially look forward to their coming offering for women, The WineRack, which is expected to sit about 10 inches above the belly, if you get our drift. Who thinks up these things?