EXPAND YOUR MARKET

Far be it from us to tell people how to sell their stuff. But sometimes, there’s such an obvious secondary market that someone has to point it out. Case in point today is Minnesota Thermal Science’s “Golden Hour” O.R. thermal container, which is designed to keep transported surgical blood cold for hours—without ice—while it’s transported to where it’s needed. Yeah, yeah, yeah. We got to thinking: What else needs to be kept cold for hours? And with Football Season just days away? BEER! These guys should co-market their coolers with a Beer Company! They already have a unit in a cool, camouflage design. It’s a natural. Man, do we have to think of everything?!