Last time we checked, for a wedding the groom’s responsibilities were A) Show up, and B) Don’t forget the ring. Everything else is all about the bride. So we were a bit surprised to see the marketing push for the new site, Groom Groove.com. It purports to tell pending grooms everything they need to know about their big day, including How to Get Engaged, Preparing for the Big Day and Best Wedding Movie Picks. The site is working with an upcoming book aimed at grooms, set for 2008 publication. We wish them luck, but we don’t know any prospective grooms who would buy—let alone read—such a tome. Remember, there’s a reason they say, “It’s the Bride’s Big Day!”
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