(Funny how these things arrive in groups) A guerrilla marketing company called JI Worldwide wants everyone to know they’ve come out with a “High Definition napkin-based advertising program that connects companies directly with consumers in a casual and memorable manner to drive both brand awareness and results.” Translation: They’re printing better ads on cocktail napkins. Not a bad way to reach folks who are imbibing and in a good mood, anyway. The only drawback is when someone feels a sneeze coming on: What do you think they’ll reach for first? (Ew.) Still, they have a nice lineup of product available for viewing at HDNapkin.com. Gesundheit!